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Customer Experience in a Dental Practice: New Patients’ Expectations

Explore strategies to meet evolving patient expectations in your dental clinic and build strong relationships.
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As with every single thing developing and moving forward throughout time, the dental industry is no exception and needs to go hand in hand with all the changes. Especially, when it comes to patients and their expectations. And it’s not just about the end result or treatments themselves, but especially the care throughout the entire patient experience.

What is more, nowadays new technologies and trends shape the way patients engage with healthcare providers and you cannot escape from that in any way.

Having said that, it is crucial for dental practices to adapt and meet these changing demands in patient expectations. Let’s take a look together at how customer experience in dentistry is being redefined to cater to the needs and preferences of today's patients.

👉 Also, how virtual receptionists, personalised care, patient loyalty and innovative solutions are revolutionising the virtual patient journey, and not only virtual, in dental practices.

1. New Patient Expectations in Dentistry: Adapting for Satisfaction

When you look at how the dental market has been evolving, you can definitely say that gone are the days of long wait times and impersonal interactions. With all the available advancements and, for example, remote patient schedulers, new patient expectations revolve around convenience, efficiency and personalised touch. What your patients expect from your dental practice is to be treated as special entities by people, not bots or, God forbid, AI. Moreover, they look for easy appointment booking systems, allowing them to schedule with ease.

On that note, dental practices need to adapt by providing for example virtual receptionist services, smoothing the booking process and enhancing overall customer experience.

Thanks to that, you can stay ahead and ensure a positive patient experience and satisfaction from the moment they step through your door. And you know what? Embracing technology and prioritising personalised care are the key elements. Don’t lose that, but save it for not later, but for now!

2. Virtual Receptionist: Simplifying Dental Appointment Booking

When you look at how patients changed and have been changing, we’re certain you noticed that convenience is key for them, or at least most of them. Booking dental appointments with a traditional phone call can sometimes be a hassle and a pure headache. Phone ringing in the evening, at weekends, on holidays or just when you really need a few seconds of peace and quiet. Sounds like hell!... and that's where virtual receptionists become handy! People, not robots, bots or any other AI tools!

Imagine being able to schedule your next dental visit with just a few clicks on your smartphone or computer. Virtual receptionists make this possible by offering an easy and efficient way to book appointments online. By simplifying this process, virtual receptionists save both patients and staff valuable time. No more waiting on hold or playing phone tag, just quick and convenient scheduling at your fingertips.

What is more, patients also receive reminders about their upcoming appointments, reducing the chances of missed visits and helping maintain good oral health habits. Such a help can also make some patient follow ups after visits to make sure that everything is good, there are no aftermaths and they are happy at the end. They can also ask for reviews and guide patients on where to leave them. There’s nothing scary here, as you can train them the way you want and need.

💡 Tip: If you’ve been thinking of such a virtual receptionists service, check InDesk and how much we can do for you and your clinic.

3. Tailored Care: The Power of Personalisation in a Dental Practice

The next important point in terms of changing patients expectations is unquestionably personalised care. From the moment a new patient walks through your door, the journey starts with all the aspects possible. Tailoring their treatment plan to meet their specific needs and preferences can make all the difference. That is why, taking the time to understand each individual's concerns and goals is the most precious thing you can do. That also creates a more comfortable and trusting environment for patients, allowing them to forget about stress, anxiety and any other fear they might have.

Whether it's remembering a patient's fear of needles or offering sedation options for anxious individuals, personalisation shows that you truly care about them and their well-being. It’s just going far beyond clinical treatments, personalised care can extend to patient follow up calls or messages, to ensure patients are recovering well. This attention to details not only creates and boosts patient loyalty, but also helps build strong relationships based on trust and genuine concern for each patient's oral health journey.

4. Adapting to Patient Demands: Overcoming Challenges

As dental practices continue to evolve and adapt to meet the changing expectations of patients, it is very important not to forget about customer experience. By understanding and addressing new patient demands, such as virtual appointment booking, personalised care and follow up processes, you can build strong patient loyalty and satisfaction.

Advancements in technology, like virtual receptionists and patient schedulers, can smoothen  the booking process while offering convenience to patients. Bespoke care based on individual preferences not only enhances the entire patient experience, but also fosters a deeper connection between patients and yourselves as dentists.

🦷 Are you a clinic owner? Let the InDesk expert team handle all your patient communications, from initial enquiry to confirmed booking in your calendar! Contact us!

Overcoming various challenges in meeting patient demands requires proactive measures, for instance staff training, implementing feedback mechanisms and staying ahead of industry trends. By putting patients at the forefront of every decision, you can create a positive impact that resonates with both new and existing clientele. We’re here to help you manage your dental clinic in any way possible.

Remember, providing one of a kind customer experiences is a key to success. Embracing changes, implementing technology effectively and prioritising personalised care strategies, you can always be at the top and a step ahead, while delivering the best service possible. All that allows you to exceed patient expectations and want them to come back for more, to leave a positive review and even to refer their family or friends to your clinic.

Don’t underestimate the power of your patients, as it’s like using a magic wand. Anything is possible and can happen with one touch, one swing or one idea.

Sources
Written by:
Kamila Jurdziak
Kamila is working closely with clinics in need. As the first point of contact, Kamila’s knowledge on clinics' struggles has become extensive, thanks to which she’s now finding the best solutions for the clients. Moreover, Kamila is a qualified English translator, very passionate about the language, paying attention to every single detail.

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